Smart photo
nonprofit
corporate
commercial
Releasing a new product on the market is not an easy task. Together with Smartphoto, we took on the challenge to introduce the video message to their audience and explain how it works.
Our approach
product launch in 2022
Heartwarming, that's how we can describe the concept in one word. We created a dynamic, warm video that focuses on the fun and friendship between a grandma and her grandchild. The ordering process is also shown in a subtle way, as well as how the gift works with augmented reality. Two birds with one stone!
Our solution
scope
The campaign will be deployed multichannel to both a Dutch and French speaking target audience. No problem for this video, as emotion has no language barriers. You can see the campaign on Smartphoto's website and social media channels, but also as an advertisement on Youtube.
Behind the scenes
Our crew list
Director
Mathieu Stevens
Producer
Jonas Dick
director of photography
Fabrice Parent
Gaffer
Gillis Cornelis
Recording assistant
Justine Langaert
Post production
Frederick Vandewalle